Program Roster Expanded: PPL and PPLR added

A.W. Empire Program Roster Expanded: PPL and PPLR added

We’re growing bigger than ever, and that includes our selection of payout programs available — it’s time to expand! Up until now, there used to be three main payout programs at A.W. Empire: Pay Per Sale (PPS), Revenue Share, and Whitelabels. And while they do get the job done, some affiliates might prefer something less demanding in terms of funnel complexity, requiring less commitment on the user’s part — something simpler.

We heed your call and have added another two programs for both LiveJasmin and Whitelabels:

  • Pay Per Lead (PPL)
  • Pay Per Sale and Revenue Share (PPLR)

These programs are ideal for quick return on investments and can add extra financial stability to your marketing efforts. We would like to tell you about the details and advantages of these programs in-depth, as well as to explain how to apply for these programs. We will also go through the changes we have made to accommodate for this major update.

 

Details and specifics of PPL and PPLR

Details and specifics of PPL and PPLR programs A.W. Empire

Pay Per Lead (PPL) and Pay Per Lead & RevShare (PPLR) are similar in that they are designed for LiveJasmin and Whitelabels exclusively. Both programs offer a fixed payout for every new sign-up, depending on country tiers.  However, Single Opt-In (SOI) is reserved for PPLR only; PPL follows DOI logic and requires the email address to be confirmed.

Regarding tiers, that’s not about Tier-1, Tier-2, and Tier-3; we have custom country lists, updated regularly on our website. At the time of writing this article, for example, France is considered the 2nd tier, so the payout will be lower than that of the 1st one.  This is what country tiers look like for PPL:

A.W. Empire country tiers list for PPL

PPLR is similar, but it has its own payouts, plus you will also get an added RevShare bonus of 20–30% (as of 7/24/2024), based on how many credits the user purchases. Basically, it’s a hybrid model for well-rounded campaigns, offering both quick returns and long-term growth.

To learn more about the up-to-date rates, click on one of the following links below:

 

Platform changes to accommodate for PPL and PPLR

Unlike classic RevShare or PPS, PPL and PPLR are email-centered. To ensure they work as intended, especially when it comes to tracking the results, we updated our platform in several ways:

First, we have introduced a new email verification metric to our statistics. This metric is available only if your application to these programs has been approved. When clicked, it will display a column with all information related to PPL and PPLR, including subsections like “Amount” and “Count”. “Amount” indicates how much you will be paid based on the verified emails, while “Count” shows the number of verified sign-ups.

Secondly, you will need to make some minor adjustments in your Postback Editor. To track conversions for PPL and/or PPLR, select the desired program in the Transaction Postback and choose Email Verification. We have also introduced a new parameter if you prefer to receive this information separately, which is useful when testing different programs, such as isEmailVerification.

For PPL and PPLR, we recommend including sourceID in the offer link to optimize per source. Start with low volumes so we can scale up together. Please contact your Account Manager or our support team if you need assistance with any setup.

 

Applying for new programs

PPL and PPLR programs application

At the time of writing the article, both PPL and PPLR require filling in an application form. Once you input your email, name, and traffic details, we will contact you shortly either to confirm your request or tell you what is to be improved.

Please remember that we appreciate any kind of feedback you can give us. Our goal is to make the best platform for you, which is easier when you share your impressions. It does not have to relate to PPL and PPLR solely — no. We encourage you to speak up about any burning matter you have.